Search Engine Management
What is Search Engine Management?
An average of 80% of first time visitors to a website travel there through a search engine (such as Google, Bing, Yahoo, etc.).
Search Engine Management (SEM) and Search Engine Optimisation (SEO) are concerned with promoting websites and achieving better search engine results. Their main objectives are to:
- Increase your website's traffic by making sure your audience can find you;
- Improve your website's visibility/popularity and brand exposure/awarenss;
- Ensure you website is highly ranked within search engines.
Search Engine Management and Optimisation Services
- Keyword Analysis and Optimisation: we will review your website and analyse and select the keywords that will attract potential customers and targeted visitors.
- Competitive analysis: we will carry out a competitive market analysis to determine the SEO practices of your competitors in order to determine the appropriate SEO strategy for your website.
- Website Optimisation (for Search Engines): we will optimise your website by improving both user-defined features such as content metadata and content structure and system-driven features such as website structure and URL conventions.
- Search Engine Monitoring: we will monitor your website's performance to ensure continual return on your SEM and SEO investment.
Why EWORX
EWORX UX Consultant develop bespoke SEM methodology for their clients. Together with the website owners they analyse a website's SEO requirements and understand the target markets, they improve a website's SEO capability and consult on content strategies that will result in sustainable traffic growth rates. They have successfully undertaken SEM and SEO for both national and international clients including Eleftherotypia (Athens), Newstime (Athens) and the European Economic and Social Committee (Brussels).
Please contact us to find out more about our SEO and SEM Services